How Much Does Botox Cost? Full Price Guide by Area and Unit (2026)

By Botox Cost Editorial Team, independent cost research
Updated 2026-06-17

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The honest answer to "how much does Botox cost" is that it depends on how many units you need and your per-unit price. Most single areas run a few hundred dollars, and a full-face treatment can run into the four figures. Here is how the math works so you can budget with confidence.

Per-unit pricing

Botox is priced per unit, typically $10 to $20 in the United States, with most areas landing around $12 to $16. Your total is simply units multiplied by the per-unit price. This is the number to ask every provider for, because a per-unit quote lets you compare clinics fairly. Dysport, Xeomin, and Daxxify are priced on their own per-unit scales and are not directly comparable.

Cost by area

Each area needs a typical number of units, so each has a typical price range. The table below uses a $12 to $18 per-unit range.

Area	Typical units	Typical cost
Frown lines (glabella, 11 lines)	20 to 25	$240 to $450
Forehead lines	10 to 30	$120 to $540
Crow's feet (both sides)	12 to 24	$144 to $432
Lip flip	4 to 6	$48 to $108
Chin dimpling	4 to 8	$48 to $144
Masseter (both sides)	40 to 60	$480 to $1,080

Full-face cost

A common "full face" plan treats the glabella (frown lines), forehead, and crow's feet together, usually 50 to 64 units. That lands at roughly $600 to $1,150 at typical pricing. Adding the masseter, neck bands, or other areas raises the total. Because results last 3 to 4 months, multiply your per-session cost by 3 to 4 to estimate a full year of maintenance.

Plan	Units	Per session	Per year (3 to 4 visits)
One area	20	$240 to $360	$720 to $1,440
Upper face	50 to 64	$600 to $1,150	$1,800 to $4,600

To get a number for your exact plan, put your areas and per-unit price into our Botox cost calculator. It estimates by area, unit count, and provider type so you walk into a consultation already knowing the ballpark.

Cost of medical Botox

Not all Botox is cosmetic. The same neurotoxin is used for chronic migraines, hyperhidrosis (excessive sweating), and TMJ or jaw clenching. These uses often require more units, so the sticker cost can be higher, but unlike cosmetic treatment they may be partly covered by insurance with documentation and prior authorization. If you are treating a medical condition, ask your provider and insurer what applies before you book.

How to save on Botox safely

Join a loyalty or rewards program. Manufacturer points and clinic memberships can lower your real per-unit cost.
Ask about new-patient or seasonal promotions. Many medspas run them, but confirm it is genuine product.
Get the right dose, not the smallest. Underdosing to save money usually means a shorter result and more frequent visits.
Compare total cost per area, not the lowest per-unit number, since cheap units can mean more units.

What drives the price

Units needed. The biggest factor. Stronger muscles and larger areas like the masseter use more units.
Per-unit rate. Set by your provider, city, and demand. Big metro areas tend to charge more.
Provider type. See below.
Product. Dysport, Xeomin, and Daxxify price differently per unit.
Promotions and memberships. Loyalty programs and manufacturer rewards can lower your real cost.

Medspa versus physician pricing

Medspas often advertise lower per-unit prices and run promotions, which can make them budget-friendly. A board-certified dermatologist or plastic surgeon may charge more per unit but brings deeper anatomy training, which matters for tricky areas and for fixing complications. Either can be excellent. What matters most is that the injector is a licensed provider with real experience in the area you want treated. Do not choose on price alone.

Frequently asked questions

How much is Botox for the forehead? Forehead lines often take 10 to 30 units, so roughly $120 to $540 depending on dose and per-unit price.

Is Botox cheaper per unit if I buy more? Sometimes. Some clinics offer better rates at higher unit counts or through membership pricing, so ask.

Does insurance cover Botox? Cosmetic Botox is not covered. Medical uses such as chronic migraines or hyperhidrosis may be, with documentation and prior authorization.

Bottom line

Botox cost comes down to units times your per-unit price, usually $10 to $20 per unit. One area is a few hundred dollars, a full upper face is often $600 to $1,150, and a year of upkeep scales from there. Get a per-unit quote, estimate your plan in the calculator, and choose a licensed provider you trust over the lowest sticker price.

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